This episode features Joe Fox. Managing Director of Studio Culture and Social Media Marketing expert.
In this episode we cover what Joe’s early life looked like, his views on all things digital marketing from Facebook to Snapchat to Livestreaming.
If you are looking for some extra advice on Digital Marketing or Branding then this is the episode for you.
You can find Joe at:
Studio Culture Website
Studio Culture Facebook Page
Joe’s Social Media Links:
Twitter
Linkedin
Show Notes:
03:55 When did you decide you were going to be an entrepreneur or business owner?
05:05 What were you like in school?
08:05 Did you go to university?
09:25 What is your view on formal education?
11:45 Did you get any value out of your marketing diploma?
13:35 What did you do after leaving school?
15:35 What was your first job in the digital space?
17:20 What did the landscape of Social Media Marketing look like when you got in the game?
19:15 Where do people go wrong when doing Social Media Marketing?
20:05 How do you tap into the Buyer Psyche?
22:30 Do you have to be ready for Ad Hoc content on Social Media?
25:25 Do you consider yourself a branding expert?
26:10 What is branding to you?
28:00 What should someone be asking themselves when it comes to Branding?
30:30 What was the first year in business like for you?
31:20 Are you on top of your stress now?
32:15 Are you able to switch off
33:50 How do you and your business partner resolve disputes?
37:35 Where are you seeing Marketing Ad spends going?
39:35 What is the relevance of Google Ads in this day and age?
42:00 Where do you think we are going now that we have Snapchat and Livestreaming available?
43:30 What is your opinion on podcasting?
44:20 Do you ever have challenges with self doubt?
47:40 Why is it so important for business owners to go to events?
49:50 Do you consider yourself an extrovert?
54:30 Any tips for new business owners or entrepreneurs?
56:20 Any advice for managing staff or employees?
Resources Mentioned:
One Punch Can Kill
The Go Giver
Udemy
Skillshare
Queensland University of Technology
Optus
Google Partners
Oreo
Jon Loomer
The Obstacle is the Way
BNI Australia
People Mentioned:
Matthew Dunstan
Gary Vaynerchuk
Troy Drake
Ryan Holiday