Interview With Jason Andrew

Jason Andrew

Building A Business As A Teenager, Firing Your Customers, And Becoming An Author, With Jason Andrew, Co-Founder of SBO Financial

Today’s guest is Jason Andrew, Co-Founder of SBO Financial, Author of Stark Naked Numbers, and a Director of the Arbor Group.

Like many others, Jason’s success hasn’t come easy and we explore his development all the way from starting a lawn mowing business when he was young, through to who he is today.In this episode we cover:

– Building a business when he was young
– His passion for business financial literacy and why it is so important
– How he sacrificed 3 years of his life when he was younger to further his career
– His journey of self-discovery through travel including a trip to North Korea.
– What it is like to be unhappy for periods of time while building your own business.
– What it is like to fire customers.
– Why he wrote his book ‘Stark Naked Numbers’ and what impact that has had on his business and life.
– And Much More.

Jason was a fantastic guest, was very transparent about his story and views, and was very generous with his expertise.

You can find Jason at:Linkedin

You can find SBO Financial at:

SBO Financial

You can find Stark Naked Numbers at:

Stark Naked Numbers


Show Notes:

3:00 What is the Arbor Group?

3:55 What takes up most of your time?

5:30 Did you write your book because you felt you had to?

9:40 What do you put the failure rate of small businesses down to?

13:15 Do you remember your first business interest?

18:30 Were you scared of selling when you started your first business?

28:10 Why did you move away from hospitality into Accounting?

37:00 When did you decide to become an Accountant?

42:15 What made you join a gym?

52:15 Tell us about your experience in North Korea.

102:30 What did you do after your trip overseas?

1:10:10 Do you remember what your first month in business was like?

1:16:30 How did you go about firing your customers?

1:19:30 Do you remember a moment when you questioned why you went into business?

1:26:10 When did you decide to start teaching financial literacy?

1:35:10 What has becoming an author meant for you?

1:40:30 What does the future hold for you?

1:43:45 What would you say to a business owner or entrepreneur starting out?

Resources, and Companies Mentioned:

Arbor Group

Stark Naked Numbers


Stokes Hill Wharf

Tony Robbins

Rich Dad Poor Dad

Robert Kiyosaki

Warren Buffett

Nelson Bay

Rowan Grant


Tim Ferriss

Purple Cow

Seth Godin


Naomi Simson

Red Balloon

Jocko Willink

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